Due to the chinese new year, once again, i decided to blog more often these days. Today i faced possibly one of the biggest decision of my life by deciding which route to take for my business to grow.
Very often, i realise most businesses make-or-break are not due to the first business, but rather, the second business that the company ventures into. The next or second venture can either provide more ammunition for the 1st, or pull down the entire operations of both.
I have always ask myself this - What is the right thing to do? To decide what to do for the day is easy, but deciding what to do for the next venture is extremely difficult as there are alot more factors to consider such as, how much am I going to invest etc.
Today i will speak about dream vs reality.
Dream (Big ideas)
Ideally everyone wants to become rich and powerful, therefore, think of big ideas which very often include more risks, effort and luck. If dream is pursuit, most like the result will be on both extreme end of failure or success. In business i suppose, if can be measured, big ideas normally earn you up to millions or even billions. Big ideas often comes with a lot of patience and sacrifices, however, as opposed to sure-fire ideas, if realistic big ideas are being carried out, very often the competition is lower as not many or none of the companies in the country or world is doing.
My definition of big ideas are ideas that can disrupt or change the world by sacrificing the traditions for new technologies or methodologies.
Sure-fire ideas
On the other hand, sure-fire ideas are ideas such as opening a cafe, restaurant or bar where the customers will recognize and patronize without much convincing. These type of ideas normally suit those lower risk take who are what i call a 'S' type of people. The entry level is much easier as compared to big ideas, as such, due to the competition on branding, quality, price etc, many of these ideas could not yield much success. However, with a good financial backer or investor, these ideas can still earn you big bucks over a longer period of time.
My definition of sure-fire ideas are ideas that are already in the market, where business can be conducted without much convincing.
Making a decision between the 2 is like comparing chicken and duck. Both has its pros and cons. Which one will you choose if you were me?
Obviously, my first business has already embarked on changing the existing market for a better where we spent the past 18 months persuading and convincing business owners to change their existing model. It is still work in progress and hope we see improvements soon.
No Idea or hiatus
There is also a 3rd type of ideas which I call No-idea. No idea in my context represent focusing on what we already have. No-idea sounds freaky, but sometimes, no idea is better than having a bad idea! Focus is always good but putting all the eggs into one basket may result in total loss at some point unless something happens.
You may or may not agree with my post but I would say, there isnt any best idea out there as the 3 ideas above can still prove successful with hardwork and luck. However, if you were to ask me, i would choose big ideas, simply because ideas takes time to see results (and i am talking about 3-15 years) , that is almost 20% of my life. Therefore, i would rather fail in big ideas than to stuck with a sure-fire ideas for the rest of my life. Your choice?
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